The 6-8th February 2018 saw this years London ICE exhibition held at ExCel arena, which is the largest Gaming EXPO in the sector. It was a special year for Mutuel Play as we were shortlisted to speak at Pitch ICE.
The team enjoyed their day at the show on Wednesday 7th February, looking at all the latest gaming content and picking up some free goodies. The team even partook in the Microgaming 3D surround photo booth. You can take a look at the video here.
The Pitch ICE presentation went well, although this year there wasn’t any voting or winners. Everyone’s a winner, as they say. The video will hopefully be uploaded here of Rhys pitching to an honest crowd
Rhys Owen had this to say about the show, “ICE is a great opportunity to discuss roadmaps and ideas with all the big operators in the sector. The National Bingo Game demo we had developed was well received and hopefully it will lead to some firm commitments from the various bingo platforms in the UK. It was interesting to see new suppliers looking to enter the bingo market so that tells me other companies have realised the growth opportunity in this area. Hopefully with our background, knowledge and contacts we are best placed to reap the rewards.”